World Domination
This milestone partnership agreement will allow players to enjoy the most well-known slot machines that have been developed by Microgaming for online casinos; these include progressive slots such as the well-known Mega Moolah slot. Besides the slots, players will have access to Microgaming’s prized games including brands like Game of Thrones and Jurassic World and a variety of table games. These games make up the world’s largest advanced jackpot network that has awarded an estimated €1 billion, and if statistics are anything to go by, that is just the beginning. John Coleman, Chief Executive Officer at Microgaming states his predictions for the partnership that he is confident that this move will prove to be an advantageous collaboration which will help the Microgaming brand in new markets. In addition to this, he pledges to continue to provide 888 with more innovative, popular games in the future.
888 plans to showcase Microgaming systems in its domestic market in the UK while it seeks to expand through to Denmark as well as the Swedish online casino industry. The United Kingdom, Denmark, and Sweden aren’t the only markets 888 operates in, as the company’s wide and varied portfolio has initiated talks of expanding into the markets of Spain and Italy. This is an impressive plan as there is an increasingly tightening regulatory climate in these countries.
Player Expectations
Following the news of the business venture, Guy Cohen, SVP Head of B2C at 888 Holdings, stated that 888’s goal is to continually exceed player’s expectations and provide the best gaming experience and that this business agreement takes their quality to the next level. Including these improvements, Microgaming has proven to deliver on its promises of greatness when it comes to bigger and better games. This apart from the company also having created some of the most well-known progressive jackpots. For instance, some of these include Mega Moolah, King Cashalot, and Jackpot Deuces. In just Mega Moolah’s prizes alone, the Microgaming network has rewarded over $150 million, making it one of the largest games and contributing toward its status as one of the largest online casinos.
888 Casino is definitely one of the most renowned online casino operators for Canada, UK citizens, and soon throughout Europe. It includes some of the finest online gaming in the casino industry. As the frontrunner in this competitive field, through this promising merger, everything is looking up. 888 offers a variety of quality games, impressive offers, and some of the best-reported customer service.
